From a developer standpoint, the App Store did eliminate the barriers to entry for mass distribution. In order to distribute for Sony, Nintendo, or XBox, you ha

From a developer standpoint, the App Store did eliminate the barriers to entry for mass distribution. In order to distribute for Sony, Nintendo, or XBox, you had to go to large publisher. Just as it is with iTunes, any studio, big or large, is capable of distributing on the App Store. Even if Steam isn't difficult to get published, the App Store certainly has the perception of being easier.