2 ms·

Thanks for the response. Interesting that this white label SaaS already exists. I haven't come across it. One thing though is that you said the buyer's agent f

Thanks for the response. Interesting that this white label SaaS already exists. I haven't come across it. One thing though is that you said the buyer's agent fees are free for the home buyer which I kind of disagree with. From everything I have read, technically the seller pays the commission which then get split up between the seller's agent and the buyer's agent. In essence the buyer is still paying the buyer agent's fees indirectly since its baked into the price of the home.

codingdave 4y ago
Yeah, that is true about pricing in the agent fees. But is all part of the negotiation of the contracts -- there is no initial cash outlay for a buyer (or even the seller). You can work with an agent for months, never buy anything, and never have to pay any money. So consider... if you had a SaaS that cost money to the buyer, now they have to pay just to start looking around. It is peanuts compared to the cost of buying a house, but still could put a damper on adoption. You might get better luck to tie it in with everything else - "Pay us only when you actually buy your home."