Jobs didn't want apps on the iPhone at all and later insisted on having the App Store being the only way to distribute apps. The only reason why we attribute t

Jobs didn't want apps on the iPhone at all and later insisted on having the App Store being the only way to distribute apps. The only reason why we attribute today's Apple as "greedy" and not Jobs-era Apple as such is because you have fonder memories of him. Also, Jobs was a master of the reality distortion field and could explain things easier than today's Apple could. But none of that changes whether or not locked down devices are anticompetitive or not, just whether or not Apple's own fans are complaining about it. Furthermore, there are pro-consumer justifications for Apple's uncompetitive behavior. In fact, that's Apple's whole defense against the antitrust inquiries it faces: the digital warlord's walled garden is for the protection of its serfs, and if the serfs don't like it they can surrender all their property and swear fealty to another digital warlord.