3 ms·

Ask HN: How did you promote and launch your book?

8 points by KingOfCoders 4y ago

I'm finishing my next book and this time want some proper promotion and launch. What did you do to promote your tech book? How did you launch it?

deleted 4y ago
[deleted]
mardiyah 4y ago
isn't the publisher / printing co. have their own fix channel to do so?
- tluyben2 4y ago
  Many books are self published so they usually have no or limited channels.
tluyben2 4y ago
What type of book is it? Tech, fiction, non fiction etc? Channels would be very different based on the type of book. Self published or via a publisher?
debesyla 4y ago
I published a paperback book in lithuanian: "Tinginio manifestas", about positive parts of laziness. I just spammed the heck out of my blog mailing list :-) Wasn't the best promotion, but I did manage to sell out half of the printed books (~500/1000, book readership in Lithuania isn't huge) this way. Nowaday I would also use Google/Facebook ads. It would cost a bit, but it should still be profit. (With an added bonus of using those ads as self promotion for your name, useful for your later books.)
- KingOfCoders 4y ago
  Thanks!
lmiller1990 4y ago
I wrote and sell an ebook, "Design Patterns for Vue.js" [0]. I promoted it in several ways: 1. Twitter. My audience is pretty small. 2. I created a YouTube channel [1] and recorded some videos around topics from the book. I linked to the book in the description and mentioned it at the start of the videos. 3. I put a small advertisement on another free ebook I wrote that relates the same topic [2]. I've sold a couple hundred copies and made about $5k. And I get to say I'm an author! [0] https://lachlanmiller.gumroad.com/l/vuejs-design-patterns https://lachlanmiller.gumroad.com/l/vuejs-design-patterns [1] https://www.youtube.com/c/lachlanmiller https://www.youtube.com/c/lachlanmiller [2] https://lmiller1990.github.io/vue-testing-handbook/v3/ https://lmiller1990.github.io/vue-testing-handbook/v3/
- KingOfCoders 4y ago
  Thanks!

3 ms·

Ask HN: How did you promote and launch your book?

8 points by KingOfCoders 4y ago

I'm finishing my next book and this time want some proper promotion and launch. What did you do to promote your tech book? How did you launch it?

deleted 4y ago
[deleted]
mardiyah 4y ago
isn't the publisher / printing co. have their own fix channel to do so?
- tluyben2 4y ago
  Many books are self published so they usually have no or limited channels.
tluyben2 4y ago
What type of book is it? Tech, fiction, non fiction etc? Channels would be very different based on the type of book. Self published or via a publisher?
debesyla 4y ago
I published a paperback book in lithuanian: "Tinginio manifestas", about positive parts of laziness. I just spammed the heck out of my blog mailing list :-) Wasn't the best promotion, but I did manage to sell out half of the printed books (~500/1000, book readership in Lithuania isn't huge) this way. Nowaday I would also use Google/Facebook ads. It would cost a bit, but it should still be profit. (With an added bonus of using those ads as self promotion for your name, useful for your later books.)
- KingOfCoders 4y ago
  Thanks!
lmiller1990 4y ago
I wrote and sell an ebook, "Design Patterns for Vue.js" [0]. I promoted it in several ways: 1. Twitter. My audience is pretty small. 2. I created a YouTube channel [1] and recorded some videos around topics from the book. I linked to the book in the description and mentioned it at the start of the videos. 3. I put a small advertisement on another free ebook I wrote that relates the same topic [2]. I've sold a couple hundred copies and made about $5k. And I get to say I'm an author! [0] https://lachlanmiller.gumroad.com/l/vuejs-design-patterns https://lachlanmiller.gumroad.com/l/vuejs-design-patterns [1] https://www.youtube.com/c/lachlanmiller https://www.youtube.com/c/lachlanmiller [2] https://lmiller1990.github.io/vue-testing-handbook/v3/ https://lmiller1990.github.io/vue-testing-handbook/v3/
- KingOfCoders 4y ago
  Thanks!