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I suppose you could look at annual revenue for Mickey Mouse branded products and that would give you a baseline. Mickey surely drives interest in other Disney p
by bonestamp2 4y ago
I suppose you could look at annual revenue for Mickey Mouse branded products and that would give you a baseline. Mickey surely drives interest in other Disney products so that's why the primary sales are only a baseline.
- iggldiggl 4y agoWouldn't "Mickey Mouse branded products" rather relate to the value of the trademark?
- bonestamp2 4y agoSure, the Mickey Mouse design is part of the trademark and the art is part of the copyright. That's probably why any risk adverse company isn't going to touch this when the copyright expires.