One of the earliest bits of net activism was Etoy - a Swiss art collective vs Etoys - a US online toy reseller. Etoys got a US judge to seize the etoy.com doma

One of the earliest bits of net activism was Etoy - a Swiss art collective vs Etoys - a US online toy reseller. Etoys got a US judge to seize the etoy.com domain name. Etoy launched back with Toy War. A gamified activist platform were participants could earn points by attacking Etoys. https://etoy.com/projects/toywar/ https://etoy.com/projects/toywar/