based on my real world usage, I either have something in mind and will check on yelp, or if I'm really clueless I'll check out my friends reviews. I'm usually

based on my real world usage, I either have something in mind and will check on yelp, or if I'm really clueless I'll check out my friends reviews. I'm usually limited to what restaurants are in an area x miles away from me, and in a short time I pretty much know all the good items at all the places within the areas I frequent. For all the companies that try to build off of these types of recommendations I just don't see it as a problem.