I like the other posts. Another thing you could do is break the market down even further. Find a niche that the other companies aren't serving. Serve that custo

I like the other posts. Another thing you could do is break the market down even further. Find a niche that the other companies aren't serving. Serve that customer better than anyone. Then when you "win" the majority market share for that niche you can expand (a la crossing the chasm). You might also go all out lean on these mo fos and put up a landing page, then start reaching out to customers and have one on one conversations to see if anyone will even buy your product. There's nothing like a real life customer willing to buy your product to get you back in the right mindset.