I follow a similar series of steps. But, my step 4. is slightly different. I also give them some time; and 24 hours is an excellent choice. Now, I ask them to

I follow a similar series of steps. But, my step 4. is slightly different. I also give them some time; and 24 hours is an excellent choice. Now, I ask them to draw me the logo they saw the other day, and reiterate it in words. Depending on how they respond you should take action. If they can't recall it, you should start from scratch. If they can mention a few things, especially details, you should revision your work such that you make these very details even more bold and stand out. In the end, a good logo is something that is unique and well remembered.