Yeah, but running around with your hair on fire from half-finished “urgent request” to half-finished “urgent request” is still a recipe for complete failure all

Yeah, but running around with your hair on fire from half-finished “urgent request” to half-finished “urgent request” is still a recipe for complete failure all the same. How you communicate where a customer’s urgent request falls on the roadmap may change, but it’s never a smart move to upend the roadmap just because the customer thinks something is urgent.