See https://www.supersmartlist.com/why-did-mysupermarket-fail/ https://www.supersmartlist.com/why-did-mysupermarket-fail/ for some analysis (although it doesn't

See https://www.supersmartlist.com/why-did-mysupermarket-fail/ https://www.supersmartlist.com/why-did-mysupermarket-fail/ for some analysis (although it doesn't mention a buyout).