some of the kindle product pages have a specific section mentioning the borrow feature. For example http://www.amazon.com/Fast-Food-Nation-ebook/dp/B003G83UI2/r

some of the kindle product pages have a specific section mentioning the borrow feature. For example http://www.amazon.com/Fast-Food-Nation-ebook/dp/B003G83UI2/ref=koll_booklink http://www.amazon.com/Fast-Food-Nation-ebook/dp/B003G83UI2/r... However I don't see this on most of the kindle pages, so I assumed it was only available for specific books.