My answer is often along the lines of "it's doing what a start-up does"! I've been through several, none glorious but none utterly disasterous either. It's ea

My answer is often along the lines of "it's doing what a start-up does"! I've been through several, none glorious but none utterly disasterous either. It's easier answering the question when it comes from others who take and understand complicated risks too, but that's not likely many amongst your f&f! Both your tactics / answer styles are useful and I have deployed those and others. If you want to bore them not to ask again go MOAR DETAIL! B^>