This may be helpful: https://writing.stackexchange.com/a/33505/1317 https://writing.stackexchange.com/a/33505/1317 >Communication is like selling - it's all ab

This may be helpful: https://writing.stackexchange.com/a/33505/1317 https://writing.stackexchange.com/a/33505/1317 >Communication is like selling - it's all about return on investment. And ROI is all based on understanding abstractions (and how they leak). You need to give the reader/listener enough of a promise they're going to get value at least proportional to the time spent consuming what you're trying to convey that they want to stick around.