3 ms·
I'd argue that daily deals are nearly commoditized. If that's true, it's going to be an uphill battle for any new companies in the space. If it comes down to ju
by taylorbuley 15y ago
I'd argue that daily deals are nearly commoditized. If that's true, it's going to be an uphill battle for any new companies in the space. If it comes down to just brand names, my mom is going to pick "Google" over "Womply" any day of the week.
- mattmanser 15y agoIt just doesn't work like that, google has failed time and time again in new markets. And this is especially true with the monopoly investigation sharks circling Google at the moment. Start putting these in the search results and there will definitely be trouble.
- kapilkale 15y agoYou're accepting the premise that deals are commoditized without proving it. The entire point of Womply, Offermatic, and Swipely is to have a differentiated product where customers don't carry coupons etc. If these companies create something that users or merchants want to go for over the typical couponing model, they'll be able to get some sort of advantage and might be able to gain share. Hard to say whether they'd be successful because the incumbents are so big now, but at the very least they'd be ripe for acquisition.