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I think the article misses the point a bit. It argues long tail is still obscure and marginalized. But that's what the long tail is supposed to be. The question
by smsm42 4y ago
I think the article misses the point a bit. It argues long tail is still obscure and marginalized. But that's what the long tail is supposed to be. The question is whether it's accessible. I think niche content is still alive and well. Can you make a billion-dollar company out of it? Probably not, at least not on that alone. So what? Not everything in life, contrary to what many Silicon Valley folks think, should be a billion-dollar company. Maybe some over-enthusiastic folks sold the Long Tail story as something more than it is, but it doesn't mean the long tail is gone if it didn't achieve what those folks sold.