5 ms·
Seriously, there's a lot more diversity in advertising these days, but I don't think we'll ever get to the point where companies are open to diversity of attrac
by allenu 4y ago
Seriously, there's a lot more diversity in advertising these days, but I don't think we'll ever get to the point where companies are open to diversity of attractiveness. (Or people pushing for it.) Can you imagine an Apple ad where you have average looking, or unattractive, people taking photos with the latest iPhone?
- whatshisface 4y agoI think we are not far from somebody trying that. We know that people are trained to ignore advertisements by constant practice, and perhaps every possible change will eventually have to be made to stay ahead of the subconscious spam filter.
- allenu 4y agoI suppose the pendulum could swing the other way one day. It might be a fashion thing. People might get tired of seeing attractive people in media all the time. Speaking for myself, I'm genuinely tired of seeing actors looking way too attractive and made up in movies. Let's go back to people looking like regular people who don't have a team of wardrobe and makeup artists behind them.
- brabel 4y agoWatching Netflix, I found that in some countries this is the case: actors are mostly average or bad looking. Sorry, but I hope the fashion does not catch on :D
- dTal 4y agoThat's already happening and they call it "body positivity". It's mostly about overweight women (obesity rates are skyrocketing and women consume more fashion advertizing) but occasionally includes other forms of unattractiveness, like being old, saggy, or out of shape (rarely more than one at a time though). This underwear ad is from 2015: https://hips.hearstapps.com/cos.h-cdn.co/assets/15/42/4000x2000/landscape-1445032857-1506-dressman56058-group.jpg?resize=1200 https://hips.hearstapps.com/cos.h-cdn.co/assets/15/42/4000x2...:*