Intel says they may need / spend 100 Billion dollars on the project. Is that a lot of money for what they would be making? And then, when it is done, will it be

Intel says they may need / spend 100 Billion dollars on the project. Is that a lot of money for what they would be making? And then, when it is done, will it be competitive with these new 2 nano-meter fabs being planned? How much smaller can it go from there?