In the post "Why does typography matter?" referenced from that page, there's a great passage: "“But I don’t have vi­sual skills. I don’t know any­thing about g

In the post "Why does typography matter?" referenced from that page, there's a great passage: "“But I don’t have vi­sual skills. I don’t know any­thing about graphic de­sign.” That’s like say­ing you can’t dress prop­erly for court be­cause you don’t know any­thing about fash­ion design." It's worth bearing this in mind. A kind of cookbook approach to style works well enough for many things, especially if you don't care about being perfect. As Molly says in Neuromancer, "You look like you care enough to fake it."