> Doesn't make any sense. Companies can stop sending, but that doesn't prevent scammers from sending it. It makes a lot of sense. Just like "we will never ask

> Doesn't make any sense. Companies can stop sending, but that doesn't prevent scammers from sending it. It makes a lot of sense. Just like "we will never ask for this code over the phone", it becomes a rule "we will never send a URL in an SMS", and people learn not to click any of them.