Apple can also get away with a small library in the short term because their users can bundle in cloud services they were likely to buy anyway. Once you want a

Apple can also get away with a small library in the short term because their users can bundle in cloud services they were likely to buy anyway. Once you want a music subscription and a family-size amount of cloud storage (the 2TB plan), you’ve basically got the whole Apple One bundle justified. On top of that these services all further increase the friction of ever leaving the Apple platform. Apple is the most valuable company in the world for a very good reason.