My thinking is that while the game reached 100 million downloads quite fast - the ramp up to 500 million was a lot faster. You can't keep up the hype if you don

My thinking is that while the game reached 100 million downloads quite fast - the ramp up to 500 million was a lot faster. You can't keep up the hype if you don't do things differently. I talked to Peter Vesterbacka a little more and also published another article based on this discussion. I believe it also opens up their thinking regards to expansion quite well. http://www.arcticstartup.com/2011/11/02/rovios-plan-conquer-and-command-in-the-good-way http://www.arcticstartup.com/2011/11/02/rovios-plan-conquer-...