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Intel is playing with rabates/rewards to this day, often bigger retailers receive free Intel products for hitting sale numbers tuned in a certain personalized w
by rasz 4y ago
Intel is playing with rabates/rewards to this day, often bigger retailers receive free Intel products for hitting sale numbers tuned in a certain personalized way forcing them to push Intel only.
MCP (Meet Comp Program) were enormous, up to $1B a year to DELL alone. AMD got wrecked by this just when Intel was most vulnerable (P4).
This case shows that owing $1B dollars is not the problem for the one that owes the money, but for the party being owed. $1B buys you a LOT of top lawyers to argue your case to death, sooner or later you will be able to pay someone off to make it go away.