2 ms·
Why focus on volunteers instead of a broader group?
by newsclues 4y ago
Why focus on volunteers instead of a broader group?
- CharlesW 4y agoA critical part of product development (making a thing) and marketing (sharing a thing) is understanding your audience/market, both so that (1) you have a target for what to build and so (2) you can reach them/they can find you. This is why "personas" exist, which are reasonable guesses at first but are refined as you find product/market fit. Things made for "everybody" almost always turn out to be not interesting enough for anybody.