It's Facebook's job to convince users that allowing access to the data is worth it to the users. It's not Apple's obligation to give free reign to companies to

It's Facebook's job to convince users that allowing access to the data is worth it to the users. It's not Apple's obligation to give free reign to companies to their users' data. Their obligation is to their users and I'm happy that they decided to do it. Facebook should instead spend more money and more effort to entice users to give this data that they used to get for free. To say that Apple has too much power is ridiculous. Apple and Facebook are orthogonal to each other in terms of markets so it's not even an anti-trust issue, it affects all companies that were used to this free data.