I'll be fully honest. This thing sounded like such a crazy idea that I was laughing half the time building it. At some point I had even made offered incentives

I'll be fully honest. This thing sounded like such a crazy idea that I was laughing half the time building it. At some point I had even made offered incentives automatically end with ", darling" On what we are trying to accomplish: the "bloody brilliant" comment in the incentive link offers one explanation. Our explanation is simpler: we wanted to make some people answer our emails, and didn't know how.