Buffett has worked the media/pr angles magically. He interviews just frequently enough. He has his homespun wisdom persona. His letters to shareholders are mark

Buffett has worked the media/pr angles magically. He interviews just frequently enough. He has his homespun wisdom persona. His letters to shareholders are marketing gold. His followers show up to the annual meeting like a pack of cult members. None of this is to say he's a bad guy, he seems like a good guy. But he's a marketing genius too. No vitriol spewing required.