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What should he be doing if he wants people to apply? Should he wait for the articles to spread the word that kraken isn't in a position to hire?
by toolz 4y ago
What should he be doing if he wants people to apply? Should he wait for the articles to spread the word that kraken isn't in a position to hire?
- uncomputation 4y agoFirst, don’t say “don’t believe the news” because that sounds extremely sketchy. Second, just affirm the/your facts instead of negating the anticipated argument. (Typical corporate speak, “We are focused on our mission,” “We welcome a diverse talent pool,” whatever you want). Third, don’t say apply now because it seems desperate. If you must, then at least don’t link to the application, just say something like “We are always hiring” or “If you want to join Kraken,” etc. This is basic PR I would expect from even a college club, much less the CEO of a financial exchange: not getting on Twitter using laughing emojis and crying FUD.
- FabHK 4y agoDoes he mention "the hit piece" at all in those tweets of his? I didn't see it. Clearly, there is a debate going on about the culture at Kraken, including in the media, and he stated his case. Don't see what's wrong with that. EDIT: oh, it is mentioned: "Someone's likely been sharing internal chat (in breach of their NDA) devoid of context, with a journalist who we expect to publish a hit piece in the next few days. " https://nitter.net/jespow/status/1536978821345292288 https://nitter.net/jespow/status/1536978821345292288
- sumeno 4y agoHe should just use the pronouns people prefer and not call people the N-word, but instead he has to have big sit down conversations where he explains why actually it's ok for him to use the N-word and ignore people's pronouns. A bare minimum of consideration of people who are different from you goes an astoundingly far way.