At the end of the day, you can write an app that runs on the iPhone and is installed however you want. So long as you don't write it with the dev kit, or want

At the end of the day, you can write an app that runs on the iPhone and is installed however you want. So long as you don't write it with the dev kit, or want to deliver it via the AppStore and install it with iTunes, the sky's the limit. Apple has the stranglehold on the platform/framework and the delivery mechanism. They can use it however they want. Now .. a nice startup idea might be an alternate delivery method from scratch. But who has that kind of time? Besides, I have a hard enough time keeping my iPhone connected on a call.