Maybe pivoting? Deviating from the original idea can be a hard choice, especially if all the work up till now has gone towards the original. I think pivoting i

Maybe pivoting? Deviating from the original idea can be a hard choice, especially if all the work up till now has gone towards the original. I think pivoting is one of the most difficult obstacles an entrepreneur faces, not just from a technical or conceptual point of view, but also from an emotional one.