> It's not malicious platform lock-in, but simply gravity. One effect doesn't rule out the other. Platforms are definitely working towards locking customers i

> It's not malicious platform lock-in, but simply gravity. One effect doesn't rule out the other. Platforms are definitely working towards locking customers in. The whole focus on engagement for example, prioritising time spent on a platform (and by extension the ad revenue) over the qualify of that time.. Users don't even venture out of their bubbles anymore because they don't know how. This isn't all natural discovery and network effects.