It’s not just the feature that’s unsafe, it’s the feature plus the marketing. If the other manufacturers start throwing “full self-driving” around to describe

It’s not just the feature that’s unsafe, it’s the feature plus the marketing. If the other manufacturers start throwing “full self-driving” around to describe their cruise control/lane keeping/automatic breaking, and people start crashing because they rely on that, then yes. I expect there would be some regulatory activity.