> As I always say: people will pay $10 every day for a latte and a donut at Starbucks but you have to twist their arms to get them to pay much less than that fo

> As I always say: people will pay $10 every day for a latte and a donut at Starbucks but you have to twist their arms to get them to pay much less than that for software they get tons of value from. I guess there's a lesson or two in market positioning and distribution in there somewhere. See also: SimSWE 4: Wants, needs, and chasm-crossing, https://apenwarr.ca/log/20211024 https://apenwarr.ca/log/20211024 (2021).