4 ms·
Forget being different, just be better.
by craigbellot 18y ago
Forget being different, just be better.
- dmix 18y agoThanks for pointing out the biggest flaw in those 37s/seth godin style blog posts. You can't bring a business strategy down to one generic phrase/idea like that. Every business is different: markets vary, products have different requirements, etc. Take your example, in competitive markets with commodity-style products, being better is not an option and differentiation is essential. And this post, what if your entering a new market? Trying to be different is a waste of time when there is little competition.