Good advice blogs talk about how to fix problems and turn the ship around. Bad advice blogs just write vaguely relatable complaints that are generic enough to

Good advice blogs talk about how to fix problems and turn the ship around. Bad advice blogs just write vaguely relatable complaints that are generic enough to get a wide audience to empathize from their past experience. The reader is supposed to imagine themselves as the superior engineers in the story (the heroes) and imagine the people the bad engineers and business people as the villains. Stoking the reader’s ego is a classic engagement farming technique.