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I had read the Levine piece, and when I did, I thought: well, if the bot counts were going from 5% to 25% to 50%, then of course then why would it not be an MAE
by omarhaneef 4y ago
I had read the Levine piece, and when I did, I thought: well, if the bot counts were going from 5% to 25% to 50%, then of course then why would it not be an MAE? That is to say, I don't think I felt swayed by him saying it would not be.
However, I think your pointing out that whatever the bot count is, as long as the ROI is there the advertiser will continue is a good point. It seems obvious now, but I was assuming that the bot count would be a big deal to the advertiser.
You could turn this point into a twitter thread.