My contribution, the over-the-shoulder cellphone holder, is just one recent innovation helping groceries and personal shoppers to reduce costs, save time and en

My contribution, the over-the-shoulder cellphone holder, is just one recent innovation helping groceries and personal shoppers to reduce costs, save time and enhance revenues and so on (https://SNEKmount.com https://SNEKmount.com) Amazon, as well as owning Whole Foods, an upmarket grocer, now runs 29 “Fresh” supermarkets, mostly in suburbs of large cities. At these stores shoppers need not use a till at all, instead being automatically charged as they pick items off the shelves and walk out. Until recently, home delivery of groceries in America (unlike Europe) has often relied on gig-economy workers walking round ordinary supermarkets—a costly model. But that is also changing. Walmart’s head of e-commerce, Tom Ward, is British and has brought ideas pioneered in Britain, such as “dark stores”, where goods are packed exclusively for delivery. In Arkansas, Walmart has even experimented with dispatching groceries by drone. On May 24th it announced that the programme is expanding to five more states. How much these ideas will change how Americans shop is unclear. Cutting product lines is often unpopular; big cars and big fridges still support a model of big grocery stores with surprisingly high prices. Still, as consumers fret about inflation, the pressure on American supermarkets to innovate and cut costs is bound to grow.■