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> Apple's policies ban the use of push notifications for marketing purposes Not anymore, this was rolled back a year or two ago unfortunately. About the same t
by deergomoo 4y ago
> Apple's policies ban the use of push notifications for marketing purposes
Not anymore, this was rolled back a year or two ago unfortunately. About the same time Apple themselves started using push notifications for marketing.
- fmajid 4y agoI hadn't noticed, thanks for letting us now. Very poor decision (both rolling back the policy and spamming us with push notifications).
- mawif 4y agoI think the relevant rule is section 4.5.4 of the App Store Review Guidelines: > 4.5.4 Push Notifications must not be required for the app to function, and should not be used to send sensitive personal or confidential information. Push Notifications should not be used for promotions or direct marketing purposes unless customers have explicitly opted in to receive them via consent language displayed in your app’s UI, and you provide a method in your app for a user to opt out from receiving such messages. Abuse of these services may result in revocation of your privileges. https://developer.apple.com/app-store/review/guidelines/ https://developer.apple.com/app-store/review/guidelines/ So the language is weaker, but it should still be possible to disable marketing notifications. (Edit to add: and I report apps that don't provide that option, citing the above. So far, doing so hasn't achieved anything though.)