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Searching for "white noise" on Spotify returns podcast as a "Top result". It is simply the first click. Might explain why someone goes for a podcast.

• macNchz 4y ago
  Spotify clearly has set internal goals around podcast adoption and has been pushing them on users for a while (I assume because of the extra margin of playing ads to “ad free” premium subscribers), so it makes sense they’d get some kind of a boost in the results.
  • wussboy 4y ago
    Yup. Having people listen to a white noise generator as a "podcast" rather than a "playlist" certainly improves their "Look how well our podcasts are doing!" numbers. Taylor Swift's next album will probably be released as a podcast...
  • jtbayly 4y ago
    This is a major part of why I cancelled my Spotify subscription.