It sounds like you never actually used ahrefs, or even know what it does. You just read “SEO” and sent straight to “these are the people spamming Google with co

It sounds like you never actually used ahrefs, or even know what it does. You just read “SEO” and sent straight to “these are the people spamming Google with content marketing fluff posts when I search for a product review!” What it does is showing you errors on your page 404, slow urls, pages that link to your site, missing tags, images that are too big and load slowly, keyword research and other things. I use it even for my small projects (the free version) because it helps me fix broken links or improve the page speed which is all good for users.