> Why would I buy equity in a new business shooting to become a medium sized business? It's at least conceivable that there is a spot on the risk/reward tradeo

> Why would I buy equity in a new business shooting to become a medium sized business? It's at least conceivable that there is a spot on the risk/reward tradeoff this kind of thing could address quite distinct from VC or PE backed companies. Not at all clear, and liquidity would have to be contracted around.