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I don't understand the obsession with slighlty mispronounced german words in tech. Can anyone fill me in?
by throw457 4y ago
I don't understand the obsession with slighlty mispronounced german words in tech. Can anyone fill me in?
- samuelstros 4y agoBecause of the pluralization? Mittelstands instead of Mittelstand? Now that I see it, I can't unsee it! How ugly! (what a German saying by itself -> "wie hässlich") :D
- q-big 4y agoAlso "Mittelstand" is already the German word for the whole group of such companies. It thus hardly makes sense to pluralize this word. If you are talking about an individual company of this group, the correct term is "mittelständisches Unternehmen".
- rexreed 4y agoBecause calling it what it is - loan for equity for SMB businesses - isn't as sexy . Using some exotic name for an old thing makes the old boring thing seem better, even when it isn't.