That person you are replying to obviously has never worked as a merchant in e-commerce. The only people rolling out their own solutions nowadays are multi-milli

That person you are replying to obviously has never worked as a merchant in e-commerce. The only people rolling out their own solutions nowadays are multi-million dollar brands that need custom solution. If you want to focus on selling and having a good backend platform, don't waste your time building your own stack and maintain it, the most important thing is to start selling and bring traffic to your website.