The dealership model has become a liability to brands and it is high time they take control back. Can you imagine Apple letting some local business put their na

The dealership model has become a liability to brands and it is high time they take control back. Can you imagine Apple letting some local business put their name and logo on their store? Sure, some dealerships are solid but when ‘used car salesman’ is a trope, you have a problem. The current supple deficit and resulting dealer markups are a direct result of a short term perspective that damages the overall brand in the long run.