Probably. But DTC gives the brand a better relationship with the customer / market. Why wait for what gets filtered back from the dealerships? Why not have a di

Probably. But DTC gives the brand a better relationship with the customer / market. Why wait for what gets filtered back from the dealerships? Why not have a direct relationship with a higher quality signal? I say this because approx every month I get a postcard from a local dealership that references a car I haven't had for 12+ yrs. My sense is, many dealerships are highend mom & pops. That is, they suck at marketing. That doesn't benefit the brand.