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It’s not easy; even with the resources. The Kardashians don’t have the level of resources (money) Warren Buffet or Bill Gates have; but have at least 10x the am

by nohax 4y ago

It’s not easy; even with the resources. The Kardashians don’t have the level of resources (money) Warren Buffet or Bill Gates have; but have at least 10x the amount of coverage and top headlines. Elon Musk BUILT his PR. He has some 90M followers on Twitter, that took over a decade to build. Tesla and SpaceX have both been on the verge of complete bankruptcy SEVERAL times. The fact that Tesla is the ONLY Fortune 100 company in the world without a Public Relations department and STILL manages to be #1 in the news—globally—nearly every single day… It’s insane for you to suggest it’s all because of “resources.” Why doesn’t Rivian have that kind of coverage? I don’t even know who the CEO of Rivian is. Do you know who runs Intel or AMD? Can you tell me who runs Saudi Aramco or Samsung? What’s Samsung’s latest and most exciting product? What’s Tesla’s? You probably know, even if you don’t want to admit you know. Cybertruck is one. They got solar roofs, a new Roadster… The craziest part is… You will probably make fun of how these products were already supposed to be in production; but they haven’t been for YEARS, and they are STILL among the most anticipated and highest in-demand products that barely exist. We are talking tens, if not hundreds, of billions of dollars in revenue of anticipation. WITHOUT ADVERTISING. The only other company to do that well without advertising is Apple. They have never advertised a new phone before its release. Ever. The iPad was the first iOS device to receive advertising before launch.

iancmceachern 4y ago
"The only other company to do well without advertising is Apple" Apple heavily advertises. They have many iconic ads that are taught in history classes. The 1984 ad, the white iPad headphone print and ads, the "shot on a iphone" billboards all over SF. Where is this coming from? Apple spent $65 million on search ads in 2020 alone. This is not "not advertising" Apple spends billions a year on advertising. My source noted below specifically contradicts your comments about Apples advertising (or lack there of). It states that they advertise for every new product release, including all phones (which I can personally vouch for as well having personally seen many ads for the newest iPhone tablet the time). Earlier in this discussion folks say that flamethrowers and boy rescuing submarines are PR, which is marketing, which is advertising. In this comment you note that Tesla and Apple do so well without advertising or marketing. This has become a circular argument. It's clear that the folks backing Musk are not providing valid arguments with sources. The response is ti saybthat Apple doesn't advertise, but they do. This is all neither here nor there bit what is clear - Elon is loosing his golden boy status in the valley and in popular culture. This is the beginning of his fall from grace, and its his own fault. Sources: https://titandigital.com/4-powerful-ps-need-know-apples-marketing-mix/ https://titandigital.com/4-powerful-ps-need-know-apples-mark... https://www.google.com/amp/s/appleinsider.com/articles/21/10/26/apple-spent-648-million-on-paid-search-ads-in-2020-ranking-12th-overall/amp/ https://www.google.com/amp/s/appleinsider.com/articles/21/10... https://medium.com/seedx-digital-marketing-guru/why-apple-spends-1-8-billion-on-advertising-38d3940270bf https://medium.com/seedx-digital-marketing-guru/why-apple-sp...

by nohax 4y ago

iancmceachern 4y ago

"The only other company to do well without advertising is Apple" Apple heavily advertises. They have many iconic ads that are taught in history classes. The 1984 ad, the white iPad headphone print and ads, the "shot on a iphone" billboards all over SF. Where is this coming from? Apple spent $65 million on search ads in 2020 alone. This is not "not advertising" Apple spends billions a year on advertising. My source noted below specifically contradicts your comments about Apples advertising (or lack there of). It states that they advertise for every new product release, including all phones (which I can personally vouch for as well having personally seen many ads for the newest iPhone tablet the time). Earlier in this discussion folks say that flamethrowers and boy rescuing submarines are PR, which is marketing, which is advertising. In this comment you note that Tesla and Apple do so well without advertising or marketing. This has become a circular argument. It's clear that the folks backing Musk are not providing valid arguments with sources. The response is ti saybthat Apple doesn't advertise, but they do. This is all neither here nor there bit what is clear - Elon is loosing his golden boy status in the valley and in popular culture. This is the beginning of his fall from grace, and its his own fault. Sources: https://titandigital.com/4-powerful-ps-need-know-apples-marketing-mix/ https://titandigital.com/4-powerful-ps-need-know-apples-mark... https://www.google.com/amp/s/appleinsider.com/articles/21/10/26/apple-spent-648-million-on-paid-search-ads-in-2020-ranking-12th-overall/amp/ https://www.google.com/amp/s/appleinsider.com/articles/21/10... https://medium.com/seedx-digital-marketing-guru/why-apple-spends-1-8-billion-on-advertising-38d3940270bf https://medium.com/seedx-digital-marketing-guru/why-apple-sp...