this is the correct answer. Everything from FB so far has been a huge PR campaign to make it seem as if they aren't a data mining company that hoards as much da

this is the correct answer. Everything from FB so far has been a huge PR campaign to make it seem as if they aren't a data mining company that hoards as much data as possible to serve ads. Most people are being fooled and FB is going the extra mile to distance themselves from their old image to avoid regulatory scrutiny.