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Not surprising, just fascinating how good they are at it. Each headline begs a simple "who, what, how, why" question. Often I click on things I don't even care
by zlotty 15y ago
Not surprising, just fascinating how good they are at it. Each headline begs a simple "who, what, how, why" question. Often I click on things I don't even care about because I...just...have...to...scratch...that...itch!!! :)
- nethsix 15y agoNot sure how many people become immune to such enticing headlines after a while and how these may undermine a domain branding, e.g., people may stop clicking on search results pointing to that domain.
- kevinalexbrown 15y agoEven if you develop a tolerance, it might be the case that the regular news doesn't seem as interesting or enticing anymore. While other news sources might actually summarize in a headline, and so deprive you of that need-satisfaction dopamine loop, HuffPo creates the itch (WHO was it?) and then scratches it once you click (AHH, Rick Perry).
- gujk 15y agoHuffPo knows that the population smart enough to do this is a minority. It is interesting that HuffPo bucks the trend of Google-friendly keyword-stuffed headlines, and instead drives for linkbait title to win social media link juice.