4 ms·

Reminds me of the Juicero [1]: an attempt to bring DRM to fruit juice. [1] https://www.youtube.com/watch?v=_Cp-BGQfpHQ https://www.youtube.com/watch?v=_Cp-BGQf

by ssl232 4y ago

Reminds me of the Juicero [1]: an attempt to bring DRM to fruit juice. [1] https://www.youtube.com/watch?v=_Cp-BGQfpHQ https://www.youtube.com/watch?v=_Cp-BGQfpHQ

lostgame 4y ago
I often wonder what the CEO and investors of Juicero actually felt when the video of the ease to self-squeeze was released. I can't imagine that level of just instantly knowing everything you've worked on is absolutely fucked and there can be absolutely no recovery or hope for it.
- witheld 4y ago
  It actually caused their golden goose investor to drop out in the middle of a deal- that single video killed the entire company.
- gbronner 4y ago
  He went all in to raw water. Seriously.