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TLDR: "The easiest way to stop piracy is not by putting antipiracy technology to work. It’s by giving those people a service that’s better than what they’re rec
by politician 15y ago
TLDR: "The easiest way to stop piracy is not by putting antipiracy technology to work. It’s by giving those people a service that’s better than what they’re receiving from the pirates," Gabe Newell said.
- wccrawford 15y agoBut it should be noted that Steam's pre-release anti-piracy has no yet been broken. So it's not like they don't do DRM... Having said that, the conclusion is pretty much in line with what many gamers and pirates have been saying: Stop screwing the customer and creating pirates of them. I'm lucky enough to live in an English-speaking country, but I'm sure that if I lived in a country that typically sees long delays before localization, I'd find a way to get it early. Even if that meant learning English and engaging in piracy. These companies understand hype and the way it drives sales, and then completely fail to use that knowledge when it comes to other countries. They won't wait! The hype has pushed them into getting it NOW, by hook or crook.
- parfe 15y ago>But it should be noted that Steam's pre-release anti-piracy has no yet been broken. So it's not like they don't do DRM... In regards to pre-lease, A bit of a stretch calling what Valve does DRM. The pre-release stuff is straight up encrypted. It's a convenience for the end-user to pre-load the data. Once the game gets released you don't need to contact valve's servers for decryption keys every time you want to play. Steam itself will install any game I own on any machine I log into. Steam competes directly with The Pirate Bay, and wins.
- Cushman 15y agoThat's Steam's secret right there, yeah? Use DRM to make the product more convenient, and pirates will pay you for the privilege.
- aeturnum 15y agoI think this is one of the things that good DRM can provide the end-user that has been largely ignored by everyone. I mostly blame the industry for ignoring the possibilities, but they're exciting. You could "loan" games to people without physical contact, you can securely transfer ownership of the digital item, you can play your games from anywhere, etc. There's a lot of potential in having strong digital copy protection that protects the rights of all parties.
- nene 15y agoWell... you can do all these things when there's no DRM at all. It's like counting up all the things you can do in a new modern prison, but it's still a prison.
- aeturnum 15y agoYou can do that sometimes...as long as your key isn't bound to a user account (Battle.net), and as long as you have the patience to get it working (mail the cds, give them your steam account password, find them a crack, etc). Some of those restrictions are reasonable and some aren't. My point is that good DRM can protect rights of both parties , but never does. Instead, if often restricts the consumer's rights in favor of the publisher. Steam comes closest to balancing interests, but falls short as well.
- wmf 15y agoI'm skeptical that rental business models can work without DRM; the temptation is just too great.
- te_chris 15y agoIt doesn't need to though, the key thing with the rental business model is it needs to be easy and convenient enough. It's clear that it's a rental in the name, but people will get pissed off if it's not easy to get the content and outlandishly priced, and just go back to BT.
- 15y ago
- Maxious 15y agoThey also just leave key .exe/.dll files out of the downloadable content until release day. With Dead Island, Steam accidentally distributed debug builds on release, leading to some hilarious misuse of cheats.
- lreeves 15y agoI'm pretty sure Steam didn't do that; the developer and publisher are responsible for uploading the bundles to Valve for distribution.
- DanielStraight 15y agoEDIT: It was rightly pointed out that I directed my comments to music whereas the topic was games. My thoughts drifted due to the more common association with piracy. Everything I said still applies though. To have a fair discussion, we need to be clear on who is screwing whom and how. And we need to be clear on how they can stop, and whether it is actually within their power to stop. Original post follows: Who should stop screwing the customer? And how should they stop? Any discussion of fixing the music (EDIT: or gaming) industry or stopping piracy needs answers to these questions. One of the advantages of piracy, one of its conveniences, is that you can get anything you want in one place. But no one is in a position to provide this legally. Spotify (and others (EDIT: such as Steam for games)) would like to, but they can only legally provide what record companies (EDIT: or gaming companies... I think I can stop with the line by line clarifying now; the point is that this applies to all pirated digital content) will provide to them. And they will only provide what it is cost-effective for them to acquire and license. They aren't going to have truly independent artists, because dealing with artists rather than labels isn't cost effective on such a large scale. The only way to overcome this I can think of is a compulsory license for distributing music, akin to the compulsory license for playing covers. But there's no way I can foresee the unintended consequences of such a fundamental change in how copyright is understood. But whether or not such a compulsory license is a good idea is not the point. The point is that "stop screwing the customer" is vague to the point of meaninglessness.
- LarrySDonald 15y agoThere is no law against making your catalog widely available. Yes, currently they seem unable to do so. That isn't the consumers problem (quite literally). Very few things are so awesome that you'll have people begging you to take their money (and root access on their box, the right to revoke the product at any time, etc), so few in fact that the publishers should firmly assume they are not it. If they can't sort that out between themselves, tough shit - customers/pirates/in-betweens will not care. The ball is not in their court and it will be extremely hard to put it there by force.
- jamesgeck0 15y agoBut we're not talking about music piracy. :) Steam is missing a few major titles (mostly from EA and Blizzard), but it's one of the most complete digital download services. It also seems to be rather indie friendly.
- Symmetry 15y agoSteam certainly does use DRM, but they use it to provide a service that ends up being providing a better user experience than their competitors. It lets them safely let you do things like download games ahead of the release date or re-download a game from their servers whenever you want onto as many computers as you want.
- w1ntermute 15y ago> I'm lucky enough to live in an English-speaking country, but I'm sure that if I lived in a country that typically sees long delays before localization, I'd find a way to get it early. Localization isn't just bureaucratic nonsense that was conjured up to aggravate gamers in foreign countries - the games actually need to be translated to the local language. As for if you were living in one of those countries as an expat, as you suggest, that's a very small market and not worth pursuing.
- kelnage 15y agoBut yet they pirate the games anyway. My guess is that you'll find that a large percentage of "gamers" in non-English speaking countries speak English well enough to understand most games and don't want to wait the 6+ months required to translate the game to their local tongue when they could be playing online against US players. This was especially true a few years back, when some publishers wouldn't release games in the UK until the "European" translation was finished!
- GreenNight 15y agoIt depends. A shooter? Yeah, piece of cake. An RPG? Sorry, but depending on the country no that many people could understand it well enough to follow the story. TV Series do get around the moment they get on a torrent site, but many many people can follow them thanks to the subtitles provided by fellow viewers. If not they would have a harder time following them.
- tjoff 15y agothe games actually need to be translated to the local language. Uh. No. Also, most games are not translated at all.
- tjoff 15y agoWhen I said that most games are not translated I kind of focused on my country (Sweden). If you are from Germany or France you probably have another view of it. Point is that localization really isn't the only thing that delays a launch in, for instance, Sweden. I guess we have to wait for it to be localized to other parts of Europe before we get to play it in English (or German, but I'd guess that few Swedes prefer German over English). Which is just stupid. And if it really is translated to Swedish you'd pick English anyway (exception: if you are a group of friends it can be quite fun to laugh at the poor translation). In a country where you don't dub movies/TV you get quite good at understanding English at a young age and in such a country I don't really think gamers would prefer a localized version anyway.
- forrestthewoods 15y ago"Steam's pre-release anti-piracy has no yet been broken" That's because it can't be broken. You can't break what isn't there. Pre-load only downloads 99% of the game. Let the user download the game sans a few important bits, say the entire executable, and upon release enable download for the last tiny bit. Most retail games release weeks early because it's impossible to stop once the disc hits manufacturing. Retail discs that require one-time Steam activation can be uncrackable because those important bits aren't on the physical disc. Once a Steam game is unlocked for play it's immediately cracked and released into the wild.
- kornholi 15y agoI'm pretty sure that it downloads 100% of the game in an encrypted format, and the decryption keys get sent out on release.
- polymatter 15y ago> But it should be noted that Steam's pre-release anti-piracy has no yet been broken. So it's not like they don't do DRM... I'm not sure what you mean. If you mean that there's been no Steam game that has not been pirated before it was released, I know for a fact the recent game "Orcs Must Die" was pirated. I was impressed playing it at a friends place, tried to buy it on Steam when I got back home but it hadn't been released yet.
- bluedanieru 15y ago>I'm lucky enough to live in an English-speaking country, but I'm sure that if I lived in a country that typically sees long delays before localization, I'd find a way to get it early. Even if that meant learning English and engaging in piracy. Well lucky you. Steam is no better in this regard than anyone else though; they do region lockouts. Valve doesn't with their games afaik, but Steam certainly does.
- Tsagadai 15y agoThey do and it is a pain. There is a way around it though. You can use Steams website to buy games. Use http://store.steampowered.com/?cc=XX http://store.steampowered.com/?cc=XX where XX is the two letter country code you have access to. They still check address and payment details match but this does allow you to use paypal. The sooner the content world gets rid of silly region restrictions the better we will all be. It is ridiculous that even with trade agreements North American companies insist on charging non-US customers more for a usually sub-par service.
- jasonlotito 15y agoIn many ways, the content world is also limited by local laws. For example, in Canada, media distribution is required to provide a certain amount of Canadian content (iirc). The point is, it's not just one sided.
- sdm 15y agoThis only covers radio and television. The CRTC has been very clear it can't/won't regulate online services. See it's decision a few months back about Netflix.
- wnight 15y agoWatch it. If they find out you do that they'll disable the games and perhaps your whole account. Region coding should be illegal. Or rather, enforcing it.
- dorian-graph 15y ago> .. creating pirates of them. People choose to become 'pirates' because no one is forcing them to play video games. They have choices—pay for a game, don't play a game (A horrible thing to suggest, I know) or get a game without paying for it (Often called pirating). It's always amused me that people seem to speak of playing videogames as some right that they have and how dare anyone take that away from them.
- nickolai 15y ago>I'm lucky enough to live in an English-speaking country, but I'm sure that if I lived in a country that typically sees long delays before localization, I'd find a way to get it early. Even if that meant learning English and engaging in piracy. Add to this that the translations are often very badly broken - my eyes and ears bleed when I play French versions of games. I actually prefer to get the english version through Steam, and I am sure a sizeable fraction of players would agree. The only successful localization ive seen to date is stracraft2 - so good that I didnt even bother redownloading the english version from Blizzard. Admittedly i havent even been checking out most localized versions for a while - so it may have been improving lately without me noticing.
- Derbasti 15y ago> I'm lucky enough to live in an English-speaking country, but I'm sure that if I lived in a country that typically sees long delays before localization, I'd find a way to get it early. Even if that meant learning English and engaging in piracy. Translations are often bad and delayed. This is as true for games as it is true for movies or books. I hate it. The obvious solution is to just get the english versions. But the worst thing is, there is often no legal or practical way to get the english version. Books are easy. You can get just about any english book through Amazon (.de, .fr, .etc). Movies are somewhat bad. DVDs usually include english language. iTunes doesn't feature (many) english movies, but Ebay sells US iTunes gift cards. Games are actually really hard. It is possible to order from Amazon UK or Amazon US, but shipping will be weeks and there is a good chance you will have to pay customs. Steam requires a VPN and a foreign account and a credit card proxy (Entropay works fine). Not what you would call convenient.
- redthrowaway 15y agoIt was a 250-word article; not sure a tl;dr is warranted. I certainly don't think it should be the top-voted comment.
- mattgreenrocks 15y agoYes, it is discouraging seeing willful ignorance (aka, tl;dr) voted up on HN. If people can't take the time to read the article, they shouldn't comment. Period.
- tjoff 15y agoWho said anything about commenting? I often enjoy a tl;dr because a tl;dr will, with more accuracy than the title, tell me whether the article is worth reading. And yes, I almost always check the comments before reading the article (but I always read the article before commenting).
- mattgreenrocks 15y agoOops, my fault.
- rick888 15y agoso, you need to give them everything for free at the fastest bandwidth possible. The only way to stop piracy is: 1) give all of your stuff out for free 2) have a service that can't be pirated The reason big companies don't want piracy to become mainstream is because at a certain point, it becomes part of culture and "normal" to just pirate something, which means they won't be able to charge money for it (everyone will expect it for free). This is exactly what is starting to happen. Back in 1999, there was no antipiracy technology, yet piracy was just as rampant as it is today. We have: Last.fm, Pandora, Youtube, Grooveshark, etc,etc. Yet, people still pirate music. It's funny because back when Napster first started, everyone said that the artists weren't getting treated right, so that's why they were downloading music. Now that any artist can pretty music start a website with no record label, those reasons have changed. I don't think it has anything to do with any of those reasons. Nobody wants to spend their hard-earned money on something they can just as easily get for free. This parallels many of the people protesting wall street: Just as investing in an education doesn't mean you are guaranteed a good job, investing your time and effort in software, music, and movies doesn't mean you are guaranteed a profit.
- towelrod 15y agoPeople have spent billions of dollars buying music on iTunes. Its pretty obvious that people will pay for things if its more convenient than pirating it.
- rick888 15y agoBut piracy hasn't stopped or slowed down.
- tonio09 15y agoI wouldn't say it's more convenient. It's rather the case that most people have no clue about how to pirate music. It's an information asymmetry. You need to be at least minimally technically skilled to pirate. Once you install an extension to chrome, it's actually easier to just go to youtube, search for a song, and click the download link. In iTunes, you have to set up a credit card, you can't copy the songs to any device, only works with iPhone ... etc. There are lots of inconveniences.
- contravert 15y agoThe obvious question that I don't see anyone asking is what happens when pirates build a more convenient service than Steam? There is no way a legitimate digital distributor can offer more convenience when they are saddled with many business and legal limitations.
- law_of_poe 15y agoThe obvious question to your obvious question is that if it was possible, wouldn't there be one already?
- contravert 15y agoWell it's not beyond the realm of imagination for pirates to create a platform like Steam but offer all games for free. Torrents are somewhat inaccessible to the average user and they they lack content management support.
- alttag 15y agoPIrates are saddled with legal limitations too. One of the "features" that has allowed torrent sites to be a bit more difficult to challenge is that they're hosting trackers, not actual files. Legal issues affect both sides.